Olá! I’m Karina, a true Carioca!

Welcome to Going to Rio — my love letter to this city that shaped me.

Born and raised in Rio, I’m a proud Carioca. I’ve traveled the world searching for a place that could make me feel the way Rio does. I lived in different countries, walked through cities filled with history and beauty… but every time, I realized the same truth:

Nowhere feels like Rio.

As a travel professional, I learned how people see Rio from the outside — the postcards, the clichés, the expectations.
But I know the Rio that locals live: the small rituals, the hidden corners, the laid-back lifestyle, the conversations you overhear on the beach, the warmth of strangers who become friends.

That’s the Rio I want to show you.

I created Going to Rio to share my city the way I experience it: honestly, lovingly, and with the curiosity of someone who never gets tired of discovering it. Here, you’ll find local insight, real-life tips, neighborhood stories, cultural context, and everything you need to feel at home, even if it’s your first time here.

Going to Rio is more than a guide.
It’s an invitation to see the city through the eyes of someone who truly loves it.

And I can’t wait to show you around.

With love, Karina

Image of a girl from Rio de Janeiro standing at a viewpoint overlooking the Guanabara Bay and the Sugar loaf